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Cover StoryPersonal Assistant

Why You Should Join Ryerson University’s Innovation Bootcamp: Bringing You Media and Fashion Expertise Straight from Toronto

Having a lucrative career in Media Production, Sport Media or Fashion might be your dream, and the demand for jobs in those fields is...

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Has Social Media Gone too far? ‘You, Only Virtual’ and Other Afterlife Social Media Services Don’t Think So

Social media has permeated every aspect of our lives, and the emergence of digital afterlife technology companies such as You, Only Virtual have now...

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How FeedNOW and FeedFORWARD Can Help Us Give Better FeedBACK

We all understand the term ‘FeedBACK‘, some may have heard about ‘FeedFORWARD‘. But fewer would probably know about ‘FeedNOW‘. I believe, however, that...

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4 Egyptian Facebook Groups with Inspiring Charitable Initiatives This Ramadan

Hootsuite’s ‘We Are Social’ 2021 report states that 80.7% of all internet users 18-64 years old use Facebook. For now, it seems to...

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Is Your Business Ready for Ramadan? 6 Insights on Consumer Behaviour From Facebook and YouGov

For many businesses, our behavior as consumers during Ramadan 2021 might be unpredictable; it’s only our second (but hopefully last) Ramadan under the...

Cover StoryReal Talk

How an Insurance Business Leader Helped Save the Heritage of Heliopolis After Hours

We often find it hard to reconcile our passions with a traditionally successful career trajectory. But that’s not the case for Choucri Asmar,...

Cover StoryDebate ItSerious Business

UK Gives 70,000 Uber Drivers Worker Status: Should This Be Done in Egypt?

For the longest time, Uber drivers were classified as self-employed and independent contractors. But now, that reality is history—at least in the UK....

Cover StorySerious Business

How She Can 2021 Is Set Out To Enable and Celebrate Resilient Female Entrepreneurs in Egypt

During the Covid-19 pandemic, female-led businesses struggled to stay afloat. But Entreprenelle’s SHE CAN 2021 is back to enable and empower female entrepreneurs...

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Canada’s Ryerson University Is Coming To Egypt: Here’s Why It’s a Big Deal

With seemingly tons of options for universities and careers out there, choosing the right path has become quite tricky for students and their...

Cover StorySerious Business

Social Impact Is the Latest Fashion Trend: 3 Newborn Egyptian Brands To Keep an Eye On

The oldest brand in the listicle that follows is only roughly three years old, and one of them was cofounded by two 18-year-olds....