Serious Business

The internet is serious business and were here to give you the low down on everything related to the business sector. From groundbreaking startups to unsung employees (AKA heroes), Serious Business is guaranteed to provoke your thoughts.

607 Articles
‘Thanaweya 3ama’- There Is More To Life Than Just Grades
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Thanaweya 3ama’: There Is More To Life Than Just School Grades

The pressure that comes with the ‘Thanaweya 3ama’, Egypt’s final high school exams, and any other type of final exam, is a kind...

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Put COVID-19 Aside, Can Working From Home Be Normalized?

The only reason a vast majority of us have tried working from home these past few months is because of COVID-19. Initially, it...

Real Talk

Cannes Lions Tackles The Question of “What Next?” in a Global Perspective in First Ever Free, Online Event

The Cannes Lions International Festival of Creativity, known for bringing every inch of the creative communications industry in one time and place every...

Quick UpdatesReal Talk

Egypt to Reopen All Airports on July 1

Egypt has announced resuming flights at all Egyptian airports on July 1 with other countries that have opened their airports, according to Civil...

Quick UpdatesReal Talk

Egypt’s Ministry of Health Launches Blood Donation Campaign in Cooperation with Facebook

Hala Zayed, Egypt’s minister of health and population, announced that the ministry is cooperating with Facebook via a campaign to encourage citizens to...

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Khorshid’s Patent: Behind the Scenes of the Egyptian Prank Show Turning VR Experiences Into Reality

Undeniably, for many of us, prank shows are a staple of our Ramadan routines. And although they may have started with simple productions...

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Coloring Through The Hard Times At Al Nas Hospital

 In a successful attempt to put a smile on the faces of kids at Al Nas Hospital, a charitable campaign called “What’s On...

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Experts Review How Companies Will Look Like Post-Pandemic

Looking at my colleagues and work friends, a lot of us long to return to the office. Don’t you remember coming in late...

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The Social and Economic Impact of COVID-19 on Employment and Jobs

It’s been almost two months with the world on lockdown due to the COVID-19 health pandemic. While recently, many companies, organizations and governments...

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Three Lessons From Egypt’s Inertia on Fighting COVID-19

The leading Egyptian real estate developer, Inertia, has been taking a socially responsible and proactive approach since the beginning of the world’s battle...