Industry

17 Articles
Cover StoryInvestigative Squad

Linking Entrepreneurship With Cinema — Meet Adly Thoma

Naturally, when you picture an entrepreneur in your head, you probably think of a sustainable business. For some reason, the picture is accompanied...

Editor's PicksPersonal Assistant

Shifting Careers or Quitting Jobs: An Egyptian HR Expert on Rethinking Work in 2021

2.3 million Egyptians lost their jobs in 2020 due to the disastrous economic crisis imposed on us by our response to the novel...

Editor's PicksReal TalkSerious Business

Egypt’s First E-Commerce Summit Returns This Year And Here’s What You Might Not Want To Miss

Egypt is a fertile environment for e-commerce. According to an online entry by SocGen (a multinational French investment bank and financial services company) on the...

A Cannes Lions Official Representative of Egypt private screening
Editor's PicksReal TalkSerious Business

From Cannes To Cairo: The Academy Looking To Elevate Egypt’s Creative Industry And Impose A Social Responsibility On Advertising

Think of your most recent favorite advertisement or campaign and ponder on why you might have liked it enough to consider it among...

Real TalkSerious Business

Ghost Production: Egyptian Musicians Selling Their Ownership To Make It In The Music Industry

“In the beginning, I sold tracks where the agreement stated that I would lose all of my credits. But as I gained experience,...

Real Talk

How The Photographer Covering The Africa Cup Of Nations 2019 Built An Intimate Relationship With The Egyptian National Team

For example, during the team’s training, Mohamed Salah is always smiling and laughing; he is the most cheerful person you can spot. El...

Editor's PicksReal TalkSerious Business

The Story Of The Egyptian Engineer Who Just Climbed Everest

Topping the fearsome and glorious Mount Everest is one of the most challenging feats one could attempt since the dawn of humanity. Countless...

Published Thoughts

Is the Self-Help Industry Really Helping You?

On many nights, I get the most uneasy of feelings that inexplicably lead to (existential) questions such as: What is the meaning of...

Editor's PicksReal TalkSerious Business

The Startup Working to Empower Egypt’s Up-and-coming Artists and Creatives Just Won EGP 100K and a Silicon Valley Tour from Injaz Egypt

You might be an artist or a creative individual who is eager and passionate enough to express yourself with something original you believe...

Serious Business

The World’s Most Well Known FinTech Accelerator is Finally Setting Foot in Cairo

Pride Capital and Startupbootcamp, have joined forces with key industry giants, including the International Finance Corporation (IFC), Pharos Holding, AlexBank,German Agency for International...